Evidence over promises.

The brief

Create and design Trendy Beauty Studio’s complete digital presence, including a booking experience I manage directly.

What I delivered

• Created and designed the bilingual website and ecommerce
• Built and manage the studio’s own booking system
• Local SEO, Google ecosystem, Meta campaigns and analytics

Measured impact

The brief

Strengthen local search visibility and turn high-intent searches into qualified website visits.

What I delivered

• Google Search Console performance analysis
• Local keyword and on-page optimization
• Google ecosystem integration and continuous measurement

Measured impact

The brief

Reduce repetitive administration and create a more consistent client experience before and after every appointment.

What I delivered

• Automated appointment reminder emails
• Post-service follow-up communication
• Make workflows connecting Calendar, Gmail and Sheets

Measured impact

The brief

Give a small business a clear view of sales, costs, inventory and profitability.

What I delivered

• Custom spreadsheet architecture
• Automated KPI summaries
• Decision-ready reporting system

Measured impact

The brief

Design a practical service concept that helps international gastronomy businesses improve menu clarity, customer discovery and local relevance.

What I delivered

• Customer insight and baseline definition
• Menu copywriting, dish storytelling and experience design
• Prototype roadmap with feedback loops and measurable review

Measured impact

The brief

Turn academic research into a practical, low-cost marketing framework for international gastronomy businesses in small towns.

What I delivered

• Local market research and baseline model
• Micro-tastings, storytelling and menu copywriting
• SEO, feedback and results-review framework

Measured impact

The brief

Create and design ellenvv.fi as the digital home of my marketing consultancy, turning my expertise into discoverable, inquiry-ready content.

What I delivered

• Created and designed the complete responsive website
• Brand positioning and Finnish-market keyword research
• Technical SEO and lead-generation tools

Measured impact

The brief

Create demand and qualified inquiries for a property offer.

What I delivered

• Conversion-focused landing page
• Meta creative and campaign management
• SEO structure and call tracking

Measured impact

The brief

Turn complex SEO findings into a clear, client-ready implementation plan grounded in search demand and business priorities.

What I delivered

• 14-area technical and on-page SEO audit
• Keyword research and search-intent mapping
• Website architecture, internal linking and A/B/C priority roadmap

Measured impact